Discover our audience

Attendance Rate

2021 In Person: 87%
(334 / 384 Registered)
2020 Online: 79%
(861 / 1,090 Registered)
2019 In Person: 85%
(667 / 784 Registered)

Location

28% Midlands
25% South
23% North
17% London
7% Scotland, Wales, Ireland and Europe

Location-

No. of Employees

14% 10k+ (Enterprise)
18% 1-10k (Enterprise)
31% 250-999 (Large)
37% <250 (SME)

Company Turnover

19% £1bn+
15% £100-£1bn
17% £21-100m
40% £1-20m

Industry Sectors

Manufacturing & Processing (18%)
Software/SaaS (16%)
Financial Services (15%),
Professional Services (14%)
Healthcare/Life Sciences (10%)

Investors in People

Companies that value leadership & sales teams professional development & performance

Investing-CPD

Attendee Responsibility

25% Manage £10m+
80% Manage £1m+

Influence

56% Decision Maker
44% Influencer

Target Market

73% Sell Internationally
96% Sell B2B

Job Titles

52% Director level+
39% Sales Managers

Recommendation

86% Recommend NSC!
12% Likely to…
2% Unlikely to…

Show Experience

45% Exceeded Expectations
30% Excellent
15% Very Good

Digital & Social

# Weekly eNewsletters
# 21,859 Database
# 8,135 Engaged
# 42% Av. Open Rate
# 10k+ Social Followers

Dont just take our word for it..