THE HUMAN ADVANTAGE
FOR LEADERS, COMMERICAL ENGINEERS, MARKETERS & TECHNICAL SALES PROFESSIONALS
CO-LOCATED WITH...
LEADING & SELLING SMARTER IN AN AI-DRIVEN WORLD
Sarah Furness
Serving 20+ years in the RAF as a former combat helicopter pilot.
Trusted global authority on leadership and performance in high-pressure environments. Sarah is a qualified mindfulness coach, cognitive behavioural therapist and human factors facilitator.
Simon Hazeldine
Unlock the science of peak performance, buyer behaviour and sales psychology.
Simon fuses frontline commercial mastery with applied neuroscience to help teams win bigger, negotiate smarter, and shatter revenue targets worldwide. More Sales, More Often with More Margin guaranteed.
The Agenda
09.15: Registration & Networking Breakfast
09.30: Official Report Launch: 'Strategic Importance of Engineering & Machinery Supply Chain to the UK Economy'
10.00: Thriving Under Pressure, Sarah Furness
10.45: Roundtables: Hot Topics & Revenue Generation
11.45: 3 Keys to Unlocking Your Key Accounts and Growing Your Revenue, Simon Hazledine
12.15: Lunch & Networking
13.00: Fireside Chat & Discussion Panel
14.00: AI Masterclass, with Julie Holmes
16.00: Close, thank you for coming
Julie Holmes
Make AI your team's unfair advantage in sales and leadership.
AI keynote speaker, tech entrepreneur and inventor with 20 years in enterprise technology.
Julie is the author of best-seller 101+ AI Tips, Tools and Prompts for Sales Pros and a 2026 Smart Meetings "Best of the Stage" speaker, and she makes AI practical, hands-on and jargon-free.
YOUR INDUSTRY HOSTS
Dave Sutcliffe
Head of Automotive
James Causebrook
Chair
Laura Crawford
Industry Publisher
James Cameron
CEO
Laura Hayton
Head of BD (North)
Dan Shipway
Head of Sales
Josh Dugdale
Head of AMUK
Alan Arthur
CEO
James Fudge
Head of Operations
Andrea Wilson
Managing Director
Dave MacLellan
Executive Director
John McLellan-Grant
Regional Engagement Manager
Jennifer Hughes
General Manager
AI PREPARES YOU. THE HUMAN GETS THE DEAL OVER THE LINE
The Manufacturing Revenue Growth Summit is for C-level, revenue leaders, sales directors, marketing, account managers, and business-development teams working in industrial, engineering, and technical sales environments.
Hear from leading experts on AI innovations, market shifts, digital transformation, and the strategies high-performing manufacturing teams use to accelerate revenue in complex sales cycles.
If you want to strengthen your pipeline, build deeper customer relationships, improve win rates, and harness AI for business growth, this summit provides the tools, insight, and peer-to-peer community to drive real, measurable revenue growth.
IN PARTNERSHIP WITH
ROUNDTABLES - SHARING LEADERSHIP CHALLENGES
HOT TOPICS
⭐ Cracking Defence: Becoming an Approved Supplier
⭐ The Data Centre Opportunity
⭐ The Great Reshoring
⭐ Energy: Hidden Cost of the Boom
⭐ AI: Sell More or Spend Less?
⭐ From SME to Strategic Supplier
⭐ Beyond Your Core Market
REVENUE GENERATION
⭐ AI for Market Research & New Business
⭐ AI for Prospecting & Lead Gen
⭐ Bid & Proposal Submissions
⭐ Hyperscaler & Prime Relationships
⭐ Marketing for the Next Growth Burst
⭐ Pipeline & Conversion
⭐ Talent Attraction & Retention
FREQUENTLY ASKED QUESTIONS (FAQs)
Who Should Attend?
⚙️ Chief Revenue Officers (CROs), CCOs, CSOs, CMOs, CTOs & COOs.
⚙️ VPs, Sales Directors, Heads of Business, Marketing & GTM Leaders.
⚙️ National, Regional, Territory & Export Sales Managers.
⚙️ Account & Business Development Managers.
⚙️ Marketing & Product Managers, Service Directors & Customer Success Leaders.
Why Should I Attend?
⚙️ Discover tools, skills & techniques to help you win & retain more customers.
⚙️ Stay ahead of industry trends shaping the future of manufacturing, engineering & technical sales.
⚙️ Gain actionable insights to enhance your revenue and GTM strategies.
⚙️ Expand your professional network with revenue & sales leaders in manufacturing environments.
⚙️ Discover cutting-edge technologies that streamline sales operations & revenue growth.
What are the Key Themes & Topics?
⚙️ Manufacturing Sales Transformation: AI Implementation and Digital Integration.
⚙️ Complex Solution Selling: Navigating Technical Sales Cycles in Manufacturing & Engineering.
⚙️ Processes in Industrial Sales: Capital Equipment Vs OEM and Technical Vs Commodity Sales.
⚙️ Revenue Growth Tactics: Best practices for pricing, forecasting, and maximizing margins in a competitive market.
⚙️ Customer-Centric Selling: How to align sales efforts with evolving customer needs in the manufacturing sector.
⚙️ Data-Driven Sales: Using analytics and automation to drive predictable revenue growth.
⚙️ Round Tables & Panel Discussions: Insights from top manufacturing sales leaders on overcoming industry-specific challenges.
How do I get the Association Member Rate? (£95+VAT)
This CPD Accredited event is in partnership with leading industry associations.
GTMA, Make UK, MTA, Automate UK, Midlands Aerospace Alliance, AILU, Machinery & Manufacturing and SMMT members are eligible for £100 CPD learning credit, reducing the pass to £95+VAT (originally £195+VAT). This member benefit also applies to the Buy One, Get One Offer currently running so that's two tickets for only £95+VAT.
Please contact your member association for details.