RE-THINK YOUR JANUARY SALES KICK-OFF
YOUR SALES KICK-OFF. REIMAGINED.
Turn your annual Sales Kick-Off into an experience that inspires your team, strengthens relationships and creates NEW commercial opportunities at the same time!
Your annual Sales Kick-Off is one of the biggest investments you'll make in your sales team all year. Months of planning. Significant budget. Time away from customers. It's your opportunity to align strategy, launch priorities, celebrate success and energise your team for the year ahead.
So why limit its impact to just the people in the room, and what if your sales kick-off could do more? The National Sales Conference offers a different approach, that makes your sales kick-off investment go further.
Rather than organising a traditional standalone Sales Kick-Off, organisations are now combining their own internal planning with the UK's leading event for sales and commercial professionals.
The result is a Sales Kick-Off that not only motivates your people, but also opens doors to new ideas, stronger relationships and meaningful commercial opportunities to hit the ground running in Q1.
A SMARTER WAY TO LAUNCH YOUR SALES YEAR
The National Sales Conference isn't designed to replace your Sales Kick-Off.
It's designed to make it even more valuable.
Bring your sales or commercial teams together for your own strategy sessions, planning meetings and team activities before, during or after the National Sales Conference.
Then immerse your people in one or two days of inspiring keynote speakers, practical workshops, peer learning and networking with hundreds of sales leaders, commercial decision-makers and revenue professionals.
Instead of your Sales Kick-Off ending when the presentations finish, your team leaves with fresh thinking, new connections and practical ideas they can implement immediately.
WHY ARE ORGANISATIONS RETHINKING THEIR SALES KICK-OFF?
Running a successful Sales Kick-Off requires considerable time, planning, resources & investment.
➡️ Venue hire.
➡️ Production.
➡️ Guest speakers.
➡️ Travel and accommodation.
➡️ Catering.
➡️ Internal planning.
➡️ Time away from customers.
It's one of the biggest events in your commercial calendar.
By combining your Sales Kick-Off with the National Sales Conference, you can maximise that investment while creating an experience that's difficult to recreate internally. Plus, providing your commercial teams with a pipeline of new leads for Q1.
WHY THE NATIONAL SALES CONFERENCE?
The National Sales Conference has been created to help organisations, sales leaders and commercial teams improve performance and accelerate growth.
Your team will benefit from:
⚡Inspiring keynote speakers from across sales, leadership and business.
⚡Practical sessions focused on AI, sales performance, leadership and commercial growth.
⚡Interactive roundtable discussions tackling real business challenges.
⚡Access to leading technology providers and solution partners.
⚡Networking with revenue leaders and commercial decision-makers from organisations across the UK.
⚡Ideas, strategies and tools your team can put into practice immediately.
MORE THAN A TRADITIONAL SALES KICK-OFF
Unlike a typical internal event, attending the National Sales Conference gives your organisation the opportunity to:
⭐ Align your teams around strategy and priorities.
⭐ Inspire and motivate your sales professionals.
⭐ Strengthen relationships with customers and partners.
⭐ Start new commercial conversations.
⭐ Discover innovative sales technologies and solutions.
⭐ Learn from recognised experts and industry leaders.
⭐ Benchmark your approach against other successful organisations.
⭐ Return to the business with practical ideas that improve performance throughout the year.
TRADITIONAL SALES KICK-OFF VS NATIONAL SALES CONFERENCE:
Traditional Sales Kick-Off
❌ Internal presentations.
❌ Learning from one organisation
❌ Internal networking.
❌ Team motivation.
❌ Limited external engagement.
❌ Internal recognition.
National Sales Conference
✅ World-class keynote speakers and independent experts.
✅ Ideas and best practice from across all industries.
✅ 100s of new sales and commercial professional connections.
✅ Team motivation, plus new commercial opportunities.
✅ Wider customer, partner and peer conversations
✅ National Sales Awards, in addition to your own celebrations.
ONE EVENT. MULTIPLE OPPORTUNITIES.
For revenue leaders, sales teams and technical experts in manufacturing ready to win more business.
⭐ Executive Leaders: MDs, CEOs, CROs, Sales Directors and GMs.
⭐ Management: Regional, Territory and Area Sales Managers.
⭐ Customer Facing: BDMs, KAMs, Technical Sales & Applications Engineers.
⭐ Commercial Support: Bid, Proposal, Estimating & Revenue Ops professionals.
⭐ HR, Sales Training and L&D professionals
For emerging sales talent & the next generation of leaders, within the first one to five years of their sales career.
⭐ Frontline Sales: AEs, Inside Sales, BDRs, SDRs & Sales Executives.
⭐ New Talent: Sales & marketing apprentices and early-career starters.
⭐ Career Growth: Build confidence, adaptability, resilience and fast-track your progression.
⭐ Core Skills: Master fundamental commercial selling techniques.
⭐ Preparing the next generation to perform, progress & lead
For high performing leaders, managers & customer facing teams ready to go to the next level.
⭐ Executive Leaders: C-Suite, CROs, VPs, Sales Directors, and GMs.
⭐ Management: GTM, Revenue, Territory Leaders and Sales Managers.
⭐ Customer Facing: BDMs, KAMs, Account Managers & Customer Success Teams.
⭐ Sales and Revenue Ops & Enablement professionals.
⭐ HR, Sales Training and L&D professionals
Recognise, reward and celebrates the very best performing individuals and teams across the Sales profession.
The Awards exist to not only recognise the metrics, but also the dedication, perseverance and passion that drives growth within every successful business.
⭐ 40 Independent Judges
⭐ 13 Categories
⭐ 250+ Nominations
⭐ 100+ Finalists
⭐ 400+ Evening Guests
FREQUENTLY ASKED QUESTIONS (FAQs)
Can we still hold our own internal planning sessions?
Absolutely. Many organisations schedule leadership meetings, strategy workshops and team planning sessions before, during or after the National Sales Conference. We have private meeting rooms you can use.
Can we attend the National Sales Conference as a team?
Yes. We welcome organisations of all sizes, with many choosing to bring entire sales or commercial teams.
Is the National Sales Conference only suitable for sales teams?
No. Increasingly, organisations are using the event as a Commercial Kick-Off, bringing together Sales, Marketing, Customer Success, Revenue Operations, Sales Enablement and senior leadership.
Can we recognise and celebrate the success of our people?
Many organisations choose to celebrate outstanding performance by incorporating the National Sales Awards into their wider Sales Kick-Off experience. Alternatively, use our venue and stage to host your own internal recognition awards.
READY TO RETHINK YOUR SALES KICK-OFF?
Speak to us today about your 2027 Sales or Commercial Kick-Off, whether that's for 10 or 400 people.
If you're already planning to bring your sales or commercial teams together in January, why not make that investment work even harder?
Combine your own internal planning with the National Sales Conference and create a new type of Sales Kick-Off that inspires your people, strengthens relationships and delivers lasting commercial value.